Sara Weldon started her first business at the age of 20 and learned everything through first-hand experience, quite the mixture of tremendous success combined with failures. She quickly learned the importance of always offering excellent customer service and letting every employee know just how appreciated they are.

Throughout her career, she has developed and sold several companies and worked in the software industry with many leading hotels and resorts. She started TruFinCo to get back to her beginning and be able to help others that are on similar paths. She is driven by helping others and always willing to share her journey, including the successes and mistakes she’s made along the way, with hopes that it might inspire others.

When working with her, you will always feel like you have someone by your side, guiding and supporting you. Aside from running her company, you can find her enjoying her farm in Florida, surrounded by hundreds of animals, from highland cows and goats to more chickens than she can count. This is her key to achieving a healthy work/life balance.

Now, Sara is embarking on an exciting journey to connect with her audience in a whole new way. Through her podcast, she’ll have the opportunity to dive deep into a multitude of topics alongside diverse guests, all aimed at enriching the experiences of her listeners.

A seasoned designer and audio post-producer hailing from Mexico, calls the bustling streets of Mexico City home. With a rich musical background as a percussionist, he has contributed his talent to numerous albums that have left their mark on the city’s music scene.

Over his extensive career spanning two decades, Edwin has immersed himself in various realms of audio, from orchestrating live sound experiences to shaping the ambiance of recording studios. His expertise extends to designing and building sound systems tailored for concert halls, showcasing his versatile skill set.

At present, Edwin’s creative focus is laser-sharp on post-production and innovative sound design. His portfolio boasts an array of projects across film, radio, television, advertising, and the dynamic world of podcasts. With each endeavor, Edwin’s unwavering dedication shines through as he continues to captivate audiences with his compelling sonic creations.

Vic Guiza is a seasoned creative development designer, bringing over 40+ years of expertise to diverse industries. His professional specialization as an illustrator has earned him acclaim on a

global scale with over 12+ awards and having served clients in 19 countries. With a prestigious Master of Product Arts degree from Disney Consumer Products, Vic has consistently
demonstrated an exceptional level of creativity and professionalism.

Throughout his illustrious career, Vic has had the privilege of working with renowned brands, including Disney, Marvel Comics/Upperdeck Cards, Ninja Turtles, and The Simpsons comics, among others. His creative contributions have left an indelible mark in these domains.

Now, Vic is embarking on an exciting new chapter in the financial world, joining with Trufinco to explore innovative avenues and penetrate new markets. His unique blend of creative prowess and industry experience promises to bring fresh perspectives and creative solutions to this dynamic partnership.